Hyper-targeted digital
product sampling that
 

Invest in digital product trial to transform
consumer skepticism into authentic, long-term advocacy.

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Bobbi Brown received a 100% recommended to friend rate after sampling

Drive exceptional results
with SoPost

Advanced consumer targeting

Reach the right people in the right place and achieve any marketing goal through our seamless, on-brand product sampling experiences.

Unrivaled consumer insights

Consistently achieve campaign success with our insight and data-driven strategies, built on over 10+ years of sampling expertise.

Personalization & zero-party data capture

Our industry leading product sampling platform guarantees high opt-in rates by capturing valuable opt-in data used to accelerate future sales cycles.

Global fulfilment & end-to-end campaign management

Our team manage every detail. From campaign set-up and personalization, to secure global fulfilment. This service ensures maximum data capture and compliance for every trial.

 

32k new contacts added to Benefit Cosmetics’ CRM database

We created a fanbase ahead of Benefit Cosmetics’ global Fan Fest Mascara launch.

Find out how
 

15% post-trial purchase rate

Discover how Clinique achieved a 15% post-trial purchase rate with SoPost’s product sampling technology.

Find out how

Trusted by the world’s biggest brands to generate 70%+ marketing opt-ins and rich zero- and first-party data from every sample

product sampling agency

SoPost’s data-led, multi-channel product trials move consumers through the funnel. From initial engagement to purchase and review.

350+

brand partners

30,000,000+

targeted samples sent

1 order

shipped every 2 seconds

18,000,000+

marketing opt-ins captured

4,000,000+

reviews and survey responses captured

Full-cycle data analysis & campaign expertise

From strategy and personalized targeting to post-trial sales analysis and comms, SoPost sampling experts guarantee your campaign converts data into actionable revenue and insights.

Campaign creation

Based on your audience, channel and sampling goals

Campaign launch

Integrating wherever you need us to reach the right people

Sample fulfillment

Managed by our trusted partners across the globe

Data collection

Through marketing opt-ins, qualification steps and feedback

Intelligent order processing

Using billions of SoPost data points to personalize every experience and make sure your samples are going to the right people

Results and insights

Presented in detailed reports to help you measure success

Digital product sampling leaders for over a decade

Since 2012, we’ve empowered brands to run hyper-targeted product sampling campaigns that drive awareness, conversion and high-quality engagement with a focus on three core areas:

Precision

We reach consumers where they engage online based on who they are and actions they take.

Data

We collect valuable zero- and first-party data that grows brand audiences and provides detailed consumer insights.

Insights

We compile qualitative and quantitative feedback based on purchase intent and product/brand recommendations.

Donna Karan product sampling

92% recommended the fragrance to a friend

71% likely to buy within six months

64% opted-in to receive marketing

4.45 average star rating

The user experience across the sample claim and consumer feedback journeys are best-in-class at ensuring engagement rates are high, allowing us to gain ample insights via SoPost’s sophisticated data capture capabilities.

Elise Sweeting, Consumer Engagement Manager

Elise Sweeting

Consumer Engagement Manager

Sample smarter with SoPost

Join over 350 global brands in generating verified zero-party data and converting consumers into five-star reviewers and high-value, long-term consumers.

Let’s talk